#1 Make sure you have the basics
The easiest place to start is with the basics. One of the major perks of living in an HMO is the fact that furniture is provided. So, an easy way to attract the best tenants is to make sure you’ve got the basics. Don’t worry, we’ve got you covered...
Bed, mattress, wardrobe, drawers and curtains
Fridge/freezer, storage area, hob, washing machine, drying facilities and a microwave
Table & chairs, sofa, T.V. and storage
#2 Neutral, neutral, neutral
When dressing your HMO it’s important to ignore your personal taste. Yes, you may love paisley patterned curtains and burgundy walls, but the granny-look might not suit your prospective tenant. Neutral is your new best friend. Having neutral rooms allows your tenants to decorate with their own personal touch. Go for white or cream walls and curtains. Then people looking at your HMO advertisement can picture themselves living in your property. A bonus top tip from us is to go a little darker with the carpet colour. Tenants are going to be coming and going from your property all the time. So, you definitely don’t want your lovely cream carpet clarted with shoe stains and what not!
#3 Don’t skimp on quality
Have you ever bought the supermarket’s own brand of kitchen roll to save some cash, only to use it all up in the space of a few days? Well, you should have bought Plenty… Just kidding. But, the same applies to furniture when dressing your HMO. Investing in some good quality furniture will save you A LOT of money down the line. Cheap furniture will need replacing much quicker and cause you unnecessary stress. Plus, everyone is attracted to quality. So, if you want to attract the best tenants, spend a little extra on some decent furniture.
#4 Supply bedding
We know, it’s a bit of a weird one, but supplyingbedding will help your HMO attract the best tenants. A nice duvet cover willmake your rooms look cosier and more appealing to prospective tenants. It’s thelittle things that give your property the lead over others, so spending anextra few pounds will pay off in the long run!
#5 Add some homely touches
Spending too much on dressing your HMO is, of course, damaging to your cash flow, but spending too little can have the same effect. It’s all about finding the perfect balance. We recommend splashing no more than£500 on each room. If you can find room in your budget to add homely touches (a bedside lamp, some artwork, a candle or a vase) your HMO marketing will run a lot smoother. Try to look at your property through the eyes of a tenant. What would make you want to move in?
Attracting the best tenant starts with dressing yourrooms and ends with a great HMOmarketing strategy. Tenants will snatch up your rooms in seconds if you doit right. Struggling to fill your HMOrooms? Don’t worry, we’re here tohelp! We’re the UK’s room rental marketing experts. Save time and money - find out how it works here.